Braun BC-08 Digital Travel Alarm Clock
This Braun Classic alarm clock is inspired by the AB 1 clock from 1987. It has the same compact dimensions, measuring 2.25" square, but with an LCD digital 12/24 hour display. It features a high-visibility backlight, crescendo alarm and snooze function.
The designs of Braun's "golden age," the period from the 1960s to the 1990s under the creative direction of Dieter Rams, have received renewed interest in recent years, due in no small part to the influence of Rams on the design aesthetic of Jonathan Ive for Apple.
In response, several classic clock designs - as well as new designs inspired by the originals - have been reissued by Braun.